Beginning September 16, through October 16, Citi Bikes will be getting a mini makeover in lieu of a new partnership that aims to bring recognition to three local New York charities: The American Red Cross, Share Our Strength and YMCA.
The campaign is entitled, “Citi Bike for Good,” and it is a month-long initiative to raise up to $50,000 for each of the three charities by deploying branded bikes across the boroughs of Manhattan, Queens and Brooklyn whereby any Citi Bike ride on a specially branded bicycle or a traditional Citi Bike bicycle will be counted toward the program’s goal of surpassing 1 million rides–a milestone achieved in 2014 during the same period.
The program is nearly a third of the way there, crossing the 300,000 ride mark in just one week!
To track ride activity for the campaign, go here! And don’t forget to hop on your nearest CitiBike to Bike for Good!